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Jira + Arkweaver - Integration Bliss

By Patrick Randolph

June 2, 2026 • 2 min read

Pulling feature requests out of calls is half the problem. The other half is what happens after you decide to build something, and closing the loop back to the people who asked for it. We built a direct Jira integration to handle both ends.

It means that your features get the attention (and revenue) they deserve.

Here's the full picture: Arkweaver analyzes your sales and customer conversations, identifies the problems and feature requests inside them, and calculates a real revenue value for each one by summing the value of every account that raised it. That demand maps into Jira as Epics, with the actual customer context attached so whoever picks up the ticket isn't working from a one-line summary. If there's a feature or problem Arkweaver has surfaced that isn't reflected yet, you can add it straight to your Jira backlog from the feature page.

As the Epic moves through Jira, Arkweaver keeps status in sync in both directions. And when it's marked Built, Arkweaver closes the loop on its own: it emails the specific customers and prospects who asked for that feature, referencing what they actually said, without anyone on your team drafting the message. Then for 28 days it watches whether those accounts show up in new conversations, book meetings, or get reactivated as deals, so you have a real answer on whether the feature moved revenue instead of a guess. Priority on new Epics is also set automatically based on how many distinct accounts requested the underlying feature, so a request ten customers raised doesn't quietly sit at the bottom of the backlog.

All of this runs on its own once it's configured. You set the thresholds, the templates, and which Jira projects are in scope. Arkweaver runs the loop.

How to set it up

  1. Go to Settings, then Group Settings, then the Integrations tab, and add the Jira integration.
  2. Enter your Jira instance URL (something like `your-team.atlassian.net`), your email, and an API token generated from your own Jira account under Personal Settings, API Tokens.
  3. Once connected, Arkweaver fetches your Jira projects. Pick which ones to sync from and which one new Epics should be created in.
  4. Load your Jira statuses and map them to Arkweaver's feature statuses (Proposed, Planned, In Progress, Built) so both systems stay in sync.

From there, you can create an Epic directly from any feature page in Arkweaver, and everything downstream, the status sync, the customer follow-up, the revenue tracking, runs automatically.

Turn Features Directly Into Revenue

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