July 7, 2026
We took a little break from changing Product Marketing in the AI era to build a game inspired by 82-0. Are you up to the challenge?
Top Posts
February 12, 2026
When customer feedback is scattered across hundreds of conversations, it becomes impossible to please customers. This post describes how one product team used Arkweaver to close that gap and win customers' hearts.
July 6, 2026
Fable points toward a world where normal people like me can build software. But it's also exposing the biggest bottleneck: whether sales can sell it, customers understand it, and the company learns what to double down on.
February 4, 2026
After selling my first startup, I worked anonymously inside five companies ranging from 2 to 2,000 employees. What I learned explains why truth gets filtered, focus breaks, and execution slows as companies scale, and what CEOs can do about it.
July 9, 2026
A brief video chronicling the main lesson learnt from six months building AI Agents in the real world.
July 23, 2026
Developers have 2xed, no other role has. This is creating a massive imbalance where product is growing more robust but its not growing the bottom line.
July 21, 2026
Every startup company in software is getting some version of the same question: what's your moat? Why can't Anthropic or a customer with Anthropic build what you have? Here's the real answer.
Most Recent Posts
July 8, 2026
Your Team Is Shipping More Than Ever. Why Is Feature Adoption Still Flat?
Faster shipping does not automatically mean better feature adoption. Here's why the gap between building and adoption is widening and what to do about it.
Read more → July 8, 2026
When Everyone Can Do 80% of Everyone Else's Job, Who Owns What?
AI is blurring the lines between PM, PMM, sales, and design. Here's what that org ambiguity actually costs and how to think about drawing clearer lines.
Read more → July 8, 2026
How Do You Connect Feature Launches to Revenue? Most Teams Are Missing This Loop
Most B2B SaaS teams can't tell which feature launches drove pipeline or revenue. Here's why that loop stays broken and what closing it actually requires.
Read more → July 8, 2026
Why Are So Many New Features Going Unused? The Gap Between Shipping and Selling
AI is accelerating feature shipping faster than PMM teams can keep up. Here's what that gap costs you in adoption, revenue, and GTM capacity.
Read more → July 7, 2026
Evidence-Based Product Prioritization: What RICE Scoring Gets Wrong Without Customer Data
RICE scoring fails when the inputs are guesses. Here's how to anchor product prioritization to structured customer call data, commercial weight, and internal vs. external weighting so your roadmap reflects what you can actually ship and what customers actually need.
Read more → July 6, 2026
Arkweaver Automates Product Marketing Directly from Linear
Connect Linear to Arkweaver to make sure no features are ever missed by prospects, customers, and GTM. All autonomous.
Read more → July 5, 2026
Closing Deals with Roadmap Gaps: Building the Evidence Layer Sales Teams Need
Sales teams lose deals to roadmap gaps more often than they should, and it is rarely a training problem. Here's how product and sales teams build a shared evidence layer so reps can close credibly even when a feature does not exist yet.
Read more → July 3, 2026
Arkweaver Now Connects Directly to Gong
Connect Gong to Arkweaver and automate product marketing to give your features the attention (and revenue) they deserve.
Read more → July 3, 2026
Our Granola Integration is Live
Connect Granola to Arkweaver with a single API key and every note feeds the full loop: revenue-weighted feature requests, customer follow-up, and shipped-feature ROI tracking.
Read more → June 29, 2026
Arkweaver Now Connects Directly to Read.ai
Connect Read.ai to Arkweaver and every meeting feeds the full loop: revenue-weighted feature requests, automatic customer follow-up, and shipped-feature ROI tracking.
Read more → June 11, 2026
Fathom <> Arkweaver Connect
Connect Fathom to Arkweaver and every call feeds the full loop: revenue-weighted feature requests, automatic customer follow-up, and shipped-feature ROI tracking.
Read more → June 9, 2026
Arkweaver Now Connects Directly to Fireflies
Connect Fireflies to Arkweaver with a single API key and every call feeds the full loop: revenue-weighted feature requests, customer follow-up, and shipped-feature ROI tracking.
Read more → June 2, 2026
Jira + Arkweaver - Integration Bliss
Connect Jira to Arkweaver for a fully autonomous Product Marketing loop that ties every feature to revenue.
Read more → May 20, 2026
Shortcut + Arkweaver: Turn every feature into revenue
Connect Shortcut to Arkweaver to sync revenue-weighted feature demand into stories, and automatically close the loop with customers when the work ships.
Read more → May 18, 2026
Setting up Arkweaver's Close the Loop
Arkweaver's Close the Loop is a powerful AI product that helps companies make sure their customers, prospects, and internal teams know when the right new features are launched. It closes the loop (yes...) between eng, product, sales, CS, customers, and prospects automatically. A powerful feature of Close the Loop is the ability to send emails from your domain. To do that, you need to authorize the Arkweaver platform.
Read more → May 12, 2026
Voice of Customer (VoC) Automation for B2B SaaS: Filtering Noise into Product Signal
Most VoC automation fails before it starts because teams ingest everything and hope clustering sorts it out. Here's how B2B SaaS product teams filter, cluster, and match customer feedback into decision-grade evidence without drowning in transcript noise.
Read more → May 5, 2026
Why Product Teams Are the New Bottleneck (in the AI Era)
Define the vision, control the message. That's the job now. If engineering is moving faster than ever, why do teams still feel stuck? The constraint has shifted. It is no longer how quickly you can build. It is how clearly you can communicate that to your company and customers. how well the rest of the company understands it. AI has accelerated development. It has not improved how product decisions are made or how information flows across teams. That gap is where most of the friction now lives.
Read more → April 3, 2026
How to prioritize feature requests based on deal size without overpaying in churn
A revenue-weighted model for deciding what to build by combining deal size, segment quality, churn profile, and engineering opportunity cost.
Read more → April 3, 2026
Extract feature requests from Gong transcripts without creating roadmap noise
A practical system for converting Gong and Zoom transcripts into high-quality product requirements with faster decisions and fewer roadmap debates.
Read more → April 3, 2026
Closing deals with roadmap gaps in consensus sales cycles
How to close deals with roadmap gaps when finance and engineering both influence the buying decision and no single team fully owns the problem.
Read more → April 2, 2026
Which software lets you create interactive prototypes for user feedback
A useful prototype reduces buyer risk before the feature exists in production. It has to show the workflow, the tradeoff, and the likely shape of the final
Read more → April 2, 2026
How to prototype and validate software features before building
A useful prototype reduces buyer risk before the feature exists in production. It has to show the workflow, the tradeoff, and the likely shape of the final
Read more → April 2, 2026
How to prototype and test feature ideas
A useful prototype reduces buyer risk before the feature exists in production. It has to show the workflow, the tradeoff, and the likely shape of the final
Read more → April 2, 2026
Which VoC solution can pull data from Gong
A VoC tool is only useful if it can ingest call data and keep it attached to the accounts, segments, and requests that matter. If the transcript gets detac
Read more → April 2, 2026
How to connect a customer feedback tool to Gong
A VoC tool is only useful if it can ingest call data and keep it attached to the accounts, segments, and requests that matter. If the transcript gets detac
Read more → April 2, 2026
Does a VoC platform work with Gong calls
A VoC tool is only useful if it can ingest call data and keep it attached to the accounts, segments, and requests that matter. If the transcript gets detac
Read more → April 2, 2026
Voice of customer software that integrates with Gong
A VoC tool is only useful if it can ingest call data and keep it attached to the accounts, segments, and requests that matter. If the transcript gets detac
Read more → April 2, 2026
Can software build prototypes instantly while talking to customers
A useful prototype reduces buyer risk before the feature exists in production. It has to show the workflow, the tradeoff, and the likely shape of the final
Read more → April 2, 2026
Best platform for live feature demos in sales calls
A useful prototype reduces buyer risk before the feature exists in production. It has to show the workflow, the tradeoff, and the likely shape of the final
Read more → April 2, 2026
What tool creates working demos in real time for prospects
A useful prototype reduces buyer risk before the feature exists in production. It has to show the workflow, the tradeoff, and the likely shape of the final
Read more → April 2, 2026
How to build product demos during discovery calls
A useful prototype reduces buyer risk before the feature exists in production. It has to show the workflow, the tradeoff, and the likely shape of the final
Read more → April 2, 2026
How to speed up product specification writing
Engineering does not need a longer brainstorm. It needs a cleaner spec with the workflow, constraints, and acceptance criteria already spelled out.
Read more → April 2, 2026
How to turn customer feedback into product specs automatically
Engineering does not need a longer brainstorm. It needs a cleaner spec with the workflow, constraints, and acceptance criteria already spelled out.
Read more → April 2, 2026
How to generate code-ready specs for engineering teams
Engineering does not need a longer brainstorm. It needs a cleaner spec with the workflow, constraints, and acceptance criteria already spelled out.
Read more → April 2, 2026
How to connect feature requests to revenue opportunities
Gong is the raw feed. The work is turning calls into structured product signal before the thread goes stale. A summary without account context is just anot
Read more → April 2, 2026
How to automatically track what customers want from calls
Gong is the raw feed. The work is turning calls into structured product signal before the thread goes stale. A summary without account context is just anot
Read more → April 2, 2026
How to analyze sales calls for product feature requests
Gong is the raw feed. The work is turning calls into structured product signal before the thread goes stale. A summary without account context is just anot
Read more → April 2, 2026
How to integrate product feedback with Gong recordings
Gong is the raw feed. The work is turning calls into structured product signal before the thread goes stale. A summary without account context is just anot
Read more → April 2, 2026
How to capture feature requests from sales calls
If the quote loses the who, when, and why, Product gets a note instead of a decision. The system has to preserve the customer language, the account, and th
Read more → April 2, 2026
How to tie feature requests to revenue opportunities
Gong is the raw feed. The work is turning calls into structured product signal before the thread goes stale. A summary without account context is just anot
Read more → April 2, 2026
How to preserve customer voice in product specifications
If the quote loses the who, when, and why, Product gets a note instead of a decision. The system has to preserve the customer language, the account, and th
Read more → April 2, 2026
The best way to aggregate feedback from multiple customer calls
If the quote loses the who, when, and why, Product gets a note instead of a decision. The system has to preserve the customer language, the account, and th
Read more → April 2, 2026
How to track feature requests with customer quotes and intent
If the quote loses the who, when, and why, Product gets a note instead of a decision. The system has to preserve the customer language, the account, and th
Read more → April 2, 2026
How to reactivate stalled pipeline with feature updates
A feature shipped late is still useful if the follow-up lands while the account is warm. The trick is to send the update with the original blocker, the buy
Read more → April 2, 2026
How to track feature requests and alert sales when they ship
Gong is the raw feed. The work is turning calls into structured product signal before the thread goes stale. A summary without account context is just anot
Read more → April 2, 2026
How to notify prospects when a feature they asked for ships
A feature shipped late is still useful if the follow-up lands while the account is warm. The trick is to send the update with the original blocker, the buy
Read more → April 2, 2026
Why buyer value should outrank user requests
Buyer value should carry more weight than generic user requests when the request affects revenue, retention, or implementation risk. Teams get into trouble
Read more → April 2, 2026
How to turn customer feedback into product decisions
Discovery only matters if it changes a product decision. The job is to keep the customer language, the commercial weight, and the workflow gap in the same
Read more → April 2, 2026
The best way to make revenue-driven roadmap decisions
Use revenue-weighted scoring, not vote counts, to decide what belongs on the roadmap. When a request is tied to a live deal, the useful question is whether
Read more → April 2, 2026
How to prioritize product features by business value
Use revenue-weighted scoring, not vote counts, to decide what belongs on the roadmap. When a request is tied to a live deal, the useful question is whether
Read more → April 2, 2026
How to prioritize product features by revenue impact
Use revenue-weighted scoring, not vote counts, to decide what belongs on the roadmap. When a request is tied to a live deal, the useful question is whether
Read more → March 22, 2026
Why Feature Votes Lie: The Case for Dollar-Weighted Prioritization
Now with AI, feature prioritization by dollar weighted revenue can be realized and should be adopted, here's how.
Read more → March 20, 2026
The Definitive Guide for Sales People to Learn Vibe Coding
Sales vibe coding is going to help you fix the #1 reason (seriously) you lose deals. This is the no bullshit guide to making sure you crush quota every time and future proof your career.
Read more → March 19, 2026
Why B2B SaaS PMs Should Weight Buyer Needs Over User Requests
In a time of great upheaval and opportunity, build towards the customers you want, not the ones you have. Too many get this wrong.
Read more → March 18, 2026
How to Handle "Missing Feature" Objections During Discovery Calls
"Shutup and sell" is like rub some dirt on it. Well meaning advice that is as helpful as...rubbing dirt on an open wound. Here's what to do instead.
Read more → March 1, 2026
How to Set Up a UserVoice Webhook to Send Data to Arkweaver
A practical guide to configuring UserVoice Custom Web/Service Hooks and sending verified event data into Arkweaver for customer-led roadmap decisions.
Read more → February 27, 2026
10 Questions to Find Out If a Feature Is Must-Have
A practical framework for sales and product teams to test whether a requested feature is a true deal blocker or just negotiation theater.
Read more → February 25, 2026
Why Roadmap Deferral Destroys Corporate Agility
An analysis of how "we'll get to it" culture creates a structural lag between market signals and product shipment.
Read more → February 3, 2026
The Top Reason Sales Reps Lose Deals - It’s Not What You Think
Top-performing sales reps do not lose deals because of bad discovery or weak closing. According to deal data, the most common reason they lose is missing product features. It surprised a senior sales executive when I shared it. It surprised me too.
Read more → February 2, 2026
The Modern CRO’s New Skill: Speaking Fluent Product
Everyone will need to be a product manager. The CROs who win the next decade aren’t just sales leaders: they speak will Product fluently. Here's the new executive skill no one told CROs they need.
Read more → January 12, 2026
Want to Reclaim Ghosted Deals? The One Move You Haven’t Tried
The fastest way to revive a ghosted deal isn’t more outreach. It’s something for simpler that's been under your nose the whole time. Here’s the CRO playbook
Read more → January 11, 2026
The Line Between Losing a Deal and Building a Feature Is Thinner Than You Think
The difference between a lost deal and a prioritized feature often comes down to one thing: how well you translate buyer demand into Product’s language.
Read more → January 11, 2026
The Hidden Cost of Bad Product Communication: Wasted Pipeline Velocity
Deals slow down not because reps are weak, but because Product communication is unclear. Here's how this friction destroys pipeline velocity and how to fix it.
Read more → January 6, 2026
The Fastest Way to Win an Internal Roadmap Fight (Hint: It’s Not Yelling Louder)
Roadmap battles aren’t won with emotion—they’re won with structured evidence. Here’s how CROs can finally win internal prioritization fights.
Read more → January 6, 2026
The Compliance Gravity Problem: Why Digital Health Operations Are 10x Harder Than They Look
HIPAA, PHI, integrations, vendor reviews, BAAs, and why compliance unintentionally reinforces silos.
Read more → January 5, 2026
The CRO Playbook for Speeding Up Product Without Burning Bridges
You can make Product move faster—without pressure, politics, or escalation. Here’s the modern CRO playbook for accelerating Product the right way.
Read more → January 4, 2026
In Digital Health, the Integration Is the Product
Why deep EHR integration is the most undervalued competitive advantage in healthcare — and how I learned it firsthand building QueueDr.
Read more → January 4, 2026
ChatPRD vs Real Product Discovery: Why Specs Aren’t the Bottleneck
PRDs are getting faster to write, but products are not getting better. Tools like ChatPRD solve documentation speed. They do not solve the harder problem of deciding what is worth building in the first place. This post explains why product discovery, not specs, is the real bottleneck.
Read more → December 11, 2025
Your Highly Paid Salespeople Are Not User Researchers: Stop Asking Them to Be
Sales can gather signal, but they can’t do structured user research. Here’s the missing link CROs need to stop burdening reps with product discovery work.
Read more → December 9, 2025
The Simple Reason Sales Moves Fast and Product Doesn’t
Sales moves fast. Product moves slow. Understanding the cultural gap between the two is the key to unlocking revenue velocity.
Read more → December 4, 2025
Arkweaver vs. Reforge ProductOS
Reforge’s new ProductOS moves them from education into software, but it still assumes the traditional Product Management workflow is the right one to optimize. Arkweaver takes the opposite view. Never optimize that which should not exist.
Read more → December 4, 2025
Your Real Competitor This Quarter? Your Feature Gap.
CROs shouldn't worry about competitors because they actually lose to missing features, unclear product priorities, and slow internal alignment. Here’s how to fix it.
Read more → December 3, 2025
You’re Sitting on 10,000 Hours of Gong Calls
Companies record thousands of sales calls but extract almost no insight. Here’s how CROs can turn Gong into a strategic advantage instead of a graveyard of forgotten conversations.
Read more → December 3, 2025
Arkweaver vs. Jira Product Discovery
Jira Product Discovery organizes PM ideas. Arkweaver automates discovery, prioritization, documentation, and company-wide product alignment.
Read more → December 1, 2025
Arkweaver vs. Unwrap: Insights vs. Action
Compare Unwrap’s research synthesis to Arkweaver’s end-to-end product decision engine that prioritizes features and aligns teams automatically.
Read more →