Whew, what a whirlwind at the Gong Conference 2026. A few thoughts on what Gong announced, Gong itself, and random other things.
The Theme of Gong Celebrate 2026
Revenue Magic, but really math. Efficiency x Effectiveness = Productivity
a) increasing revenue efficiency (how can revenue teams spend as much time selling as possible)
b) increasing revenue effectiveness (how to make each of those seconds as good as possible).
What New Products Gong announced
1. Deep Mode in Gong Assistant: research mode in Gong assistant.
2. Agent Builder: Nextgen Zapier for Gong, this will be a powerful one.
3. Gong Enrich: my favorite. Enriching people with job changes, posts etc al. Anyone in sales knows what a pain it is to enrich people across waterfalls and different tools. This will be big in the coming years.
4. Gong Activate: combine them all together :).
5. Teases: Not sure how much we can share but awesome things around in-person convos, AI qualifying, and real-time sales convo tips that will be awesome.
6. Bottom line: Gong aims to be the screen that revenue teams stare at all day, love the ambition.
Themes from Gong Customers
Many Gong customers talked about how to bring Gong to the rest of their teams and tie them together on this one platform. Multiple shoutouts in Closing the Loop between Product and Revenue (Arkweaver :)) and leveraging Gong for sales enablement to make revenue teams tied tighter to what developers are shipping (same thing but slightly different).
What I learned about the Gong culture
This was my first Gong event and first chance to meet most Gongers. A big part of the listed culture is "no sugar", speaking the truth plainly. You never know how much of a culture is just website fodder vs real. This one is very real and very refreshing. It manifested itself in every action and in the on stage attitude of the executives. There is a tendency to undersell their innovations in a way I've never seen, which is the right tone given the amount of vaporware out there. (also - very friendly, competent people who openly asked for product feedback).
Arkweaver's Partnership with Gong
Gong is an important partnership for Arkweaver as Gong customers onboard and realize that Gong is very good for increasing sales performance, but the cornerstone of becoming excellent at other parts of the business (upsells, product marketing, product to revenue loop). The customers were awesome and very curious, which is the best as a partner!
Other things: To end the weekend of revenue magic, we rode a Zoox to the airport, checked out Spongebob at Circus Circus, and saw more literal magic tricks than I've seen in my life.
Going to be a very exciting 2026/2027 for Gong, Arkweaver, and most importantly, revenue teams!